How to choose the Best PPC Expert:
As above, you must be clear what is Pay Per Click. Now, we will move on towards How to
choose the person (PPC Expert) who can give us the ultimate result for our product.
We have listed few questions which you should ask before finalizing the contract with
any company or individual:
Are you certified from Google?
How many accounts do you handle?
What is your exposure on handling AdWords?
How many hours will you devote to my account?
What kind of reports will you be giving to me?
What about the user ID or password of AdWords account?
What if I dislike your services, so how will you go further?
What will be my monthly Expenditure on Adwords?
Can I pause my Adwords account or target the customer geographically?
How will you handle my competitor?
How many people will work on my account?
What will be the Account Structure Strategy?
Even when you have finalized the Agency/individual for promotion on Google, your work
is still not over. Actively and regularly ask the performance of your AdWords campaign. Just check the
report on a weekly or bimonthly basis if you don't have the time to see it daily.